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Max’s Helping Paws Howloween

October 29 @ 2:00 pm - 5:00 pm PDT

Dogs with their owners wearing Halloween costumes on a runway

Show how “fashion-forward” your pup can be while supporting a wonderful local animal welfare nonprofit, Max’s Helping Paws.

After a two year hiatus, the event you’ve been waiting for is back! This is the place to show off your pup’s Halloween or Poodle Day Costume.

Max’s, Carmel Plaza and Diggidy Dog/Love Dog & Co are joining forces to bring you HOWLOWEEN 2022!

Enter the Runway judging and get one of several WONDERFUL prizes, or just enjoy observing all the incredible costumes while you get a beautiful Halloween photo for your pup, by none other than local photographer Liz Stavrinides, critically-acclaimed photographer and author of Miracle Dogs and Extraordinary Dogs (and resident photographer at Diggidy Dog).

When you check in, you will choose your desired category to enter! Winner in each category will be entered into Diggidy Dog’s Best of HowlOWeen Grand Prize, winner chosen by the audience!


  • Lookalike Dog and Owner
  • Scariest Costume
  • Most Adorable
  • Most Unique Costume

SCHEDULE While anyone can come and watch, the MOST fun is when you participate!

  • 2:00 – 4:00 PM “Spooky Social” with Photos
  • 4:00 PM Costume Contest and Parade
  • 5:00 PM YAPPY HOUR with Carmel Plaza Merchants



  • PACKAGE: $35 Donation for Runway Entry, Photos and Treat Bag
  • $20 Contest Entry Only or
  • $20 Photo Sitting & Digital Photo Only
  • FREE to attend and watch.


Max’s Helping Paws ( is a financial lifeline for Monterey County pet families with a pet in a health crisis. Your will be tax deductible. Max’s is a 501c3 nonprofit, Tax ID 81-2990529.


October 29
2:00 pm - 5:00 pm PDT
Event Categories:
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Carmel Plaza
Mission Street
Carmel-By-The-Sea, CA 93921 United States
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